German travel agents cruise on the River Shannon
Travel agents from German tour organiser ADAC Reisen have been travelling in Ireland’s Hidden Heartlands, cruising on the Shannon. They were guests of Tourism Ireland, Fáilte Ireland and cruising tour provider Le Boat.
As part of the tour, the group stopped for dinner at Paddy’s Bar in Terryglass and at The Ferry Inn Bar & Restaurant in Lorrha.
The aim of the tour was to provide the agents with a first-hand experience of a cruising holidays on the Shannon and to provide them with knowledge of the many things that holidaymakers can see and do when visiting Ireland’s Hidden Heartlands. This experience will enable them to better understand the opportunities of taking holidays to this part of the country and sell this destination to their clients in Germany.
Speaking about the visit from the German group, Nadine Lehmann, Tourism Ireland’s Manager Germany said:
“Tourism Ireland was delighted to invite this group of travel agents to cruise along the Shannon.” “Fact-finding visits like this are a key element of the work that Tourism Ireland undertakes with our important travel trade partners in Germany. Our aim is that when they return home, the travel agents will be even more enthusiastic about the destination, helping to secure a greater share of their business for Ireland.”
