Top Australian Breakfast Show Says G’Day from Tipperary

Live broadcast provides opportunity to say hello to loved ones ‘Down Under’ and helps boost tourism from Australia

Australia’s favourite breakfast TV show, TODAY on Channel 9, will broadcast live from Co Tipperary tomorrow (20 June) to over 1 million people around Australia, courtesy of Tourism Ireland in Sydney.

TODAY’S weather presenter Emma Freeman will entice Aussie holidaymakers to come and visit Tipperary and Ireland, as she delivers live weather bulletins from various locations over three days. She will be in Fethard on Monday (20 June), when she will explore the ‘sport of Kings’ and showcase the horse-racing tradition of this part of Ireland to viewers across Australia; she will also look at the connection of infamous outlaw Ned Kelly with Tipperary. The broadcast will go out live, via satellite link, from McCarthy’s Bar in Fethard, beginning at 9 pm (Irish time) which is 6 am in Australia the following day.

Tourism Ireland is delighted to welcome this return trip to Ireland for the TODAY crew; the show last broadcast from here in 2005. Orla Saul, Tourism Ireland’s Manager for Australia and New Zealand, said: “The Today Show is the most popular morning TV show in Australia, so this live broadcast provides us with wonderful exposure for Tipperary and Ireland. It is a fantastic platform to highlight the many things to see and do in this part of Ireland to a huge audience across Australia.”

From Fethard, Emma will travel on to Dublin, visiting some of the city’s tourist attractions and broadcasting live from Trinity College.

As well as showcasing some of the very best that Ireland has to offer Australian holidaymakers, people here can use the broadcast as an opportunity to beam live personal greetings directly into the homes of friends and family living ‘Down Under’.

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